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The first question that I am going to answer seems to be
the one that I am asked the most while I am out on tour:
"I AM A SINGER AND WANT TO KNOW HOW TO GO FROM
SINGING IN MY BATHROOM TO PERFORMING AT CONCERTS AND
GETTING A RECORD DEAL? I BELIEVE THAT GOD HAS GIVEN ME A
TALENT AND I WANT TO USE IT FOR HIM."
This is basically how all Christian artists start out
including myself. After I had demoed my first song I
remember taking the cassette to my local Christian music
store expecting to get a record deal. This is not how it
works. Many years later I ended up being signed to a
label. So what took place in between? And what are my
suggestions to someone in this position?
First of all listen to God. This is essential. Draw
close to His heart and open up your ears to His still
small voice. Has God specifically gifted you with
special talents, and are you truly called to music
ministry? Many are called, but few are chosen. What are
your motivations? Your desires? Do they line up with the
Word of God? If your calling is strong and you will not
be wavered (Trust me you will face many trials and
tribulations) then proceed to the next steps.
Get grounded: It is absolutely essential that you are
grounded in God's Word, a church and have a strong
support system. This is essential for all musicianaries.
Christafari was born within a church and if it wasn't
for the support of my pastor (Bob) we would not have
survived and flourished. You must have a strong church
base and a group of people that are committed to praying
for you. You need to be supported and held accountable
by your pastor and youth workers.
I just got back from Trinidad and saw the most
awesome reggae band there. It was great to see that they
not only had a strong church support system, but their
Pastor was their manager. He was keeping them in check
and protecting them from the wrong people and negative
influences. This is a great way to start off. This is
the position that Pastor Bob held in the early years of
Christafari (in fact he got us our first deal). I still
consult him for all of my important decisions.
The best place to find band members is within the
Church. You can usually speak to pastors and find out
the individual's heart and make sure that their walk and
motivations are pure. I cannot tell you how many bands
were started out of Sanctuary. Bands like Wedding Party,
Vengeance, Christafari and many others found members
within the church. In these examples some of the players
that they found did not play (or even listen to) the
style of music that they ended up playing in the band.
You are far better off finding someone inside the Church
that is right with God and has to learn a style of music
than finding someone outside of a church that knows the
music but isn't walking with God. I believe that a band
should not be evangelizing those within the band but
those outside of the band. Everyone needs to be on the
same foundation. It is a lot easier to teach someone a
new style of music than to try and force them into your
beliefs. A band needs to be united in the Gospel.
Christafari got started at my church youth camp's
talent show. The first band that I performed with was a
Christian Rock band from my church. They learned reggae
and backed me for the talent show. Then my youth pastor
asked us to play the song at a Sunday night service.
Then we played at an outreach at my high school and 30
of my friends came to Christ! By then I was ready to
step out and find my own members. My friends from my
youth group went to GoodWill bought instruments and
taught themselves how to play. At that time we also did
a lot of programming.
If you cannot find members for your band or are not
called to start a band but just to sing, find someone in
your church that has a keyboard or computer with a
workstation and has some skills in programming. You'd be
amazed at what people can do these days with a Korg O1W.
I had to do this in the beginning, in fact our first two
demos included songs that were programmed. Hopefully you
can find someone that can do this for you for cheap or
even for free. Have them record the music on a cassette,
DAT or burn it on a CD. Take it everywhere you go and
you will have a full band in your pocket. If you cannot
afford this try singing to artists sound tracks. These
sound tracks are sold at most Christian Music stores.
You can learn a lot from other artists materials.
For Reggae singers and especially dancehall DJs the
best resource for you will be Jamaican 45s also known as
7 inches. All popular reggae songs are distributed in
this format (although it is not easy to find) companies
such as VP Records and others distribute them in the
states. What you are looking for is the instrumental or
„version‰ as they call it. Once you find a song with
a rhythm that you like find the 45 and turn it over and
you will find the version of that song. Each version is
given it‚s own name by it‚s creator and performed on
by most Jamaican artists. Practice, sing and write to
that rhythm. Get enough versions going and you can
travel with a DJ or sound system and minister with your
original lyrics. This is also the case with Hip Hop and
most types of dance music.
Play on the worship team. Worship is key and all
Christian musicians should know how to play it or even
lead it. It is such a blessing for me to have a band
full of former worship leaders. Whenever we go to a
place and they want some worship we are ready (and this
happens often).
Your church and local community will give you great
opportunities to perform a song here and there (perhaps
in the service) or even at an outreach concert for the
youth group or the community. Perhaps you can even get
an opening position for bands that come to perform at
your church or in your area.
But please remember that not every person given a
talent by God is called to have a record deal. Again,
Listen to God's specific call on your life. Maybe you
are called to have a record deal, or perhaps God wants
you to stay in your church and sing in your worship
team. There is a girl in the church that I grew up in
that has an amazing voice. She could give Crystal Lewis
a run for he money. She sang in your worship service.
Everyone knew that she would be a star someday. And you
know what? She is a star in her Church and her community
still singing in the worship team and blessing them with
her jewel of a voice 15 years later. She is in the
center of God's will and there is no better place for
her.
Ultimately, God will pave the way for you. Just seek
Him and work hard. He will take care of the rest. But
never forget your foundation.
Now that I have my own record label and have 10 years
of experience in the music industry I can tell you what
a label is looking for. The Christian industry looks at
image first. This is wrong. I wish that I could tell you
differently but it is true, even more so than the
secular industry. Do not bow to this. Be who God created
you to be. They also seek good and consistent
songwriting skills and a unique sound. Again, do not
compromise your sound and who you are called to reach
for anyone. Stay true to God's Calling. However, the
thing that speaks the loudest to a label is this; When a
band or artist is having such an impact in their church
that it spreads throughout the community, city, county
and sometimes even the state.
This type of impact speaks volumes to a label. They
see the success you are having in your area and want to
magnify it nationally or world wide. Ultimately, getting
a deal should not be your focus, but rather winning
souls, and impacting them for Christ. Follow God. Seek
first the Kingdom of God and His righteousness and all
these things shall be added unto you.
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